Panel Data's Advantages Over Survey Data Include All of the Following

question 56

Multiple Choice

Panel data's advantages over survey data include all of the following EXCEPT:

• A) changes in brand loyalty can be measured.
• B) more committed respondents give more accurate information.
• C) recall errors are eliminated when panelists record information at the time of purchase.
• D) human errors are eliminated if electronic devices are used.
• E) minorities and low-education groups are most always represented in sufficient numbers among purchase panel respondents.

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Definitions:

Correlation Coefficient

A statistical measure that indicates the extent to which two or more variables fluctuate together. A higher absolute value suggests a stronger relationship.

Restriction Of Range

A problem when scores on a variable are limited to a small subset of their possible values; this makes it more difficult to identify relationships of the variable to other variables of interest.

Correlation Coefficients

Numerical measures indicating the strength and direction of a linear relationship between two quantifiable variables.

Sample

A subset of a population selected for measurement, observation, or questioning to provide statistical information about the population.