Which of the Following Statements Regarding Buyer Benefits Is True

question 10

Multiple Choice

Which of the following statements regarding buyer benefits is true?

• A)A feature is whatever provides the consumer with personal advantage or gain.
• B)Prospects usually display about equal interest in features and benefits.
• C)People do not buy benefits,they buy features.
• D)If a buyer has a need,a feature can be designed to meet that need.
• E)A benefit provides the consumer with personal advantage or gain.

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Definitions:

Milgram Experiment

A psychological experiment conducted by Stanley Milgram in the 1960s to study obedience to authority, where participants were instructed to administer electric shocks to another person.

Stanford University Prison Experiment

A psychological study conducted by Philip Zimbardo in 1971 at Stanford University, where students were assigned roles of prisoners and guards to explore the effects of perceived power.

Generalization

Drawing a conclusion about a certain characteristic of a population based on a sample from it.

Logical Support

The provision of reasons or evidence to justify a claim or argument.