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What is CITES?
General Mills
An American multinational manufacturer and marketer of branded consumer foods sold through retail stores.
Defensive Strategy
A business approach aimed at reducing risk, protecting market share, or countering competitive threats, typically through measures like cost-cutting, innovation, or partnerships.
Diversifying
Expanding a company's range of products or markets to reduce risk and increase potential for growth.
New Products
Items that have been recently introduced to the market, offering novel features or benefits to consumers.
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