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Yonkers, Peekskill, Catskill, the Bronx, and Staten Island are all place names in New York
Multiproduct Branding
A branding strategy where a company uses the same brand name across a variety of its products to create a unified brand image.
Multibranding
A strategy where a company markets multiple brands within the same product category, catering to different consumer segments.
Private Branding
A strategy where products are manufactured and sold under the retailer's brand name, rather than the producer's brand.
Mixed Branding
Refers to a marketing strategy where a company uses multiple brand names for its products or services, catering to different market segments or product lines.
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