Match the Options Below with the Correct Phrases

question 95

Multiple Choice

Match the options below with the correct phrases:
-planning

• A)written instructions to carry out the sequential steps to accomplish a task
• B)the steps by which an organization will achieve its strategic goals
• C)a planning technique for managers and subordinates to collaborate goal setting
• D)predicts income and expenses
• E)requires great leaps forward on such measures as product development, time, return on investment, and sales growth
• F)goals for middle managers
• G)a broad, written guideline
• H)the formal written organizational purpose
• I)plan which adapts to changes that affect or impact the original plan
• J)the mental activity of determining what you want to do
• K)end result of the planning effort
• L)no smoking
• M)a planning technique of predicting or attempting to foresee future issues and events
• N)a single-use plan for accomplishing a group of related activities
• O)a plan focusing on first-line managers

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Definitions:

Research Methods

The systematic approaches used for collecting and analyzing data to gain new insights or knowledge.

Marketing Problems

Challenges faced by marketers in effectively reaching and persuading potential customers to purchase a product or service.

Collect Relevant Information

Involves gathering necessary and appropriate data that is significant to the decision-making process in a business or research context.

Marketing Research Approach

A methodology used to gather, analyze, and interpret data about a market, including information about target audiences, competitors, and the effectiveness of marketing strategies.