The Victory Wireless Store in Denver Is Currently Offering a Fabulous

question 117

Multiple Choice

The Victory Wireless store in Denver is currently offering a fabulous marketing strategy for potential new iPhone customers. Victory Wireless offers customers who purchase an iPhone with a 2-year subscription a free Otter phone case, car charger, ear phones, and speakers. In terms of Porter's Five Forces what is Victory Wireless attempting to achieve with this marketing strategy?

• A)Increase buyer power.
• B)Increase substitute products.
• C)Decrease supplier power.
• D)Decrease buyer power.

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Definitions:

Self-Appraisals

The process where employees evaluate their own performance, strengths, and areas for improvement, usually as part of a performance review cycle.

Culturally Diverse

Characterized by the inclusion of people from a variety of cultural, ethnic, and racial backgrounds.

Performance Management

The systematic process by which an organization involves its employees in improving organizational effectiveness by focusing on objective setting, performance reviews, and the development of skills.

Focal-Point Review System

A performance evaluation method concentrating on critical job elements or specific objectives that are pivotal to an individual’s role within an organization.