What Type of Measurement Is Using Market Share as a KPI

question 69

Multiple Choice

What type of measurement is using market share as a KPI?

• A) Fuzzy logic measurement
• B) External measurement
• C) Neural network measurement
• D) Internal measurement

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Definitions:

Key Account List

A list identifying the most important or high-value customers for a business, often receiving special attention or services.

Marketing Mix

A set of actions or tactics that a company uses to promote its brand or product in the market, typically identified as product, price, place, and promotion.

Sales Presentation Purposes

The objectives behind delivering a sales presentation, which include informing, persuading, and motivating prospective buyers towards making a purchase decision.

Attention

The first step in the prospect’s mental steps. From the moment a salesperson begins to talk, he or she should try to quickly capture and maintain the prospect’s attention.