What Is a Protocol

question 133

Multiple Choice

What is a protocol?

• A)Software that prevents direct communication between a sending and receiving computer and is used to monitor packets for security reasons.
• B)A standard that specifies the format of data as well as the rules to be followed during transmission.
• C)A simple network protocol that allows the transfer of files between two computers on the Internet.
• D)A standard Internet protocol that provides the technical foundation for the public Internet as well as for large numbers of private networks.

Describe the key components of a marketing plan and their roles in achieving business success.

Identify the elements of a product strategy and their impact on product appeal.

Explain the role and importance of positioning strategy in communicating product differentiation.

Understand the financial aspects of a marketing plan, including forecasting methods and the presentation of financial data.

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Definitions:

Service Delivery System

The framework and processes used by an organization to provide services to its customers efficiently and effectively.

Competitive Advantage

A unique attribute or ability that enables a business to outperform its competitors.

Knowledge Gathering

The collection of information from various sources comprehensively, aiming to increase understanding or make informed decisions.

Franchise System

A method of doing business whereby a franchisor licenses trademarks and proven methods of doing business to a franchisee in exchange for a recurring payment, and often a percentage of the franchisee's revenue.