Examlex
Ways to "game" the budgeting process include
Problem Definition
The process of identifying and outlining the specifics of a problem or challenge to be solved.
Neuromarketers
Marketing professionals who utilize neuroscience and psychological principles to better understand consumer behavior, preferences, and engagement strategies.
Observation Research
A data-collection tool that involves watching how people behave and recording anything about that behavior that might be relevant to the research objective.
Sales Tracking
A type of research that follows changes in sales during and after promotional programs to see how the marketing efforts affected the company’s sales.
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