A Good Writer Will Try to Understand the Needs of Their

question 15

Multiple Choice

A good writer will try to understand the needs of their readers.Which of the following is NOT an example of a question a good writer would reflect on in order to understand audience needs?

• A) How much prior knowledge is my audience likely to already have about this topic?
• B) How much interest will my audience have in this topic?
• C) Will my audience understand technical terms?
• D) Will my audience have any expectations around style and tone?
• E) Does the publisher have expectations around the formatting of computer files?

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Definitions:

Yield to Maturity

The total return expected on a bond if it is held until its maturity date, incorporating all interest payments and assuming reinvestment at the same rate.

Cost of Debt

The effective interest rate a company pays on its debts, a key component in the calculation of a firm’s cost of capital.

Risk Premium

The excess return required from an investment in a risky asset over a risk-free investment.

Flotation Costs

The costs associated with issuing new securities, including underwriting, legal, registration, and other expenses.