Which of the Following Is Not an Advantage of the Use

question 33

Multiple Choice

Which of the following is not an advantage of the use of matrix questions?

• A) they are faster to complete for respondents
• B) they do not take much thought on the part of the respondents to answer
• C) they use space efficiently
• D) the format increases the comparability of responses given to different questions for the respondent as well as the researcher

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Definitions:

Shifting Demand

Refers to the movement or change in consumer demand for a product or service over time, often influenced by factors such as seasonal changes, price fluctuations, and changes in consumer preferences.

Revenue Management

The application of disciplined analytics that predict consumer behavior at the micro-market level to optimize product availability and price to maximize revenue growth.

Limited Supply

A situation where the availability of a product or resource is less than the demand for it, often leading to increased prices.

Pricing

The process of determining the monetary value at which a product or service will be sold.