Which of the Following Statements Is Most Accurate

question 82

Multiple Choice

Which of the following statements is most accurate?

• A) once units of analysis are defined, sampling agency records is relatively simple
• B) once units of analysis are defined, sampling agency records is quite complicated
• C) there is no relationship between the units of analysis used in agency records and the sampling techniques used
• D) you must use all agency records and cannot select a subset since that will lead to incomplete conclusions

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Definitions:

Buying Decision

The process by which a consumer decides whether to purchase a product or service, influenced by various factors.

Sales Call

A phone call or visit made by a sales representative to a potential or existing customer for the purpose of selling a product or service.

Fiscal Year

A one-year period that companies and governments use for financial reporting and budgeting, which may not align with the calendar year.

Sales Call Objective

The specific goal or aim that a salesperson intends to achieve during a sales call, which could range from simply gathering information to closing a sale.