Specifying Program Goals and Objectives in Operational Terms Produces

question 73

Multiple Choice

Specifying program goals and objectives in operational terms produces:

• A) empirical indicators of program outcomes
• B) conceptual definitions
• C) program outcomes
• D) program integrity

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Definitions:

Market Orientation

A business approach that prioritizes identifying and meeting the needs and desires of customers through product innovation and customer satisfaction.

Customer Relationship

The interactions and bond between a business and its customers, focusing on long-term engagement and satisfaction.

Service Orientation

A business approach that prioritizes customer satisfaction and delivers quality service as a fundamental value and goal.

Societal Marketing Concept

A marketing approach that considers not only the demands of consumers but also the interests of society as a whole by focusing on sustainability and ethical practices.