Zara's Strategically Uses Information Technologies to Do All of the Following

question 18

Multiple Choice

Zara's strategically uses information technologies to do all of the following EXCEPT:

• A) Bring new products quickly to market, meeting customer demands
• B) Support a continuous flow of information from stores to manufacturers to distributors
• C) Maintain a rich, centralized repository of customer data
• D) Build silos of responsibilities with limited interaction between store managers, designers and market specialists
• E) Keep its inventory levels very low (relative to other retailers)

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Definitions:

Punishment

Punishment involves imposing a penalty or negative consequence on an individual or group in response to an undesirable action or behavior, with the aim of reducing or eliminating that behavior.

Nagging

The act of persistently annoying or harassing someone to do something.

TV Privileges

The allowance of watching television granted as a reward or benefit, often used as a behavioral incentive.

Escape Learning

A form of conditioning where the subject learns to perform a behavior that terminates an aversive stimulus.