Which of the Following Illustrates Media Influence Through a Two-Step

question 104

Multiple Choice

Which of the following illustrates media influence through a two-step flow of communication?

• A) A teenager buys a video game she saw advertised both on television and in her favorite magazine.
• B) A domestic car manufacturer sponsors a television program about the defectiveness of many foreign imports.
• C) A candidate for political office answers questions from members of a studio audience on live television.
• D) A man buys a new laundry detergent after having it recommended by a friend, who had read that it was both effective and environmentally safe in a consumer magazine article.

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Definitions:

Conform to Contract

The requirement that goods or services delivered must meet the specifications and standards agreed upon in a contract.

Uniform Commercial Code

A comprehensive set of laws governing commercial transactions in the United States, intended to standardize and simplify the law across states.

Merchants

Businesses or individuals engaged in the trading of goods, services, or commodities for profit.

Reasonable Commercial Standards

A set of accepted, practical criteria that guide business conduct and transactions within a particular industry.