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Discuss the effects of being an optimist on reactions to stressful events.
New-product Development
The process of bringing a new product or service to the market, involving stages such as ideation, design, development, and commercialization.
Cross-functional Teams
Teams made up of individuals from diverse departments or fields of specialty, collaborating to achieve a shared objective.
Product Concept Statement
A document that outlines the purpose, target market, and benefits of a product, serving as a blueprint for its development.
Vitality Index
A measure of innovation that expresses the percentage of sales from new products or services introduced over a certain period.
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