Which of the Following Is Not True Regarding a Global

question 14

Multiple Choice

Which of the following is not true regarding a global brand?

• A)A global brand uses the same name throughout the world.
• B)A global brand has different logos in different markets.
• C)A global brand uses the same positioning everywhere in the world.
• D)All of the above are true statements.

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Definitions:

Social Dominance Theory

A social psychological theory suggesting that societies maintain hierarchical group relationships, with dominant groups exploiting or oppressing subordinate ones.

Great Violence

Intense or extreme physical force used to harm others or cause destruction, often associated with aggression or conflict.

Outgroup Homogeneity Bias

Outgroup Homogeneity Bias is the tendency to view individuals from outside one’s own group as more similar to each other than those within the group, leading to stereotypical thinking.

Group Attribution Error

The tendency to make broad stereotypical judgments about a group based on the actions of a few individuals within that group.