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Which method of budget allocation is difficult to adopt for firms entering new markets?
Reciprocal Behavior
Mutual exchange of actions or attitudes between individuals or groups, where one's behavior is a response to the other.
Vicarious Learning
A process of learning by watching the actions or behaviors of another person.
Positive Consequences
Outcomes or results of an action that are beneficial or desirable, encouraging the repetition of the behavior that led to them.
Positive Reinforcement
A method of strengthening desired behavior by offering motivating incentives or rewards when the behavior is exhibited.
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