Examlex
Which type of sales promotion tool is most likely to be used in a standardized campaign?
Creative
The quality or ability to produce or bring into existence something new, whether a new solution to a problem, a new method or device, or any original artistic product.
Imaginative
Having or showing creativity or inventiveness, often implying the ability to visualize or conceive of new ideas or concepts.
Questionnaire
A research instrument consisting of a series of questions designed to gather information from respondents, used in surveys and studies to collect data.
Social-Cognitive Theory
The view that personality can be defined as a collection of learned behaviors acquired through social interactions.
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