Discuss the Advantages of Trade Shows as a Sales Promotion

question 95

Essay

Discuss the advantages of trade shows as a sales promotion technique?

---

Definitions:

Mobilization Strategies

Methods or plans designed to assemble, organize, and deploy resources or people towards achieving specific goals, especially in social or political contexts.

Capacity-building Strategies

Approaches or methods aimed at developing skills, abilities, and competencies in an individual, organization, or community to increase performance and achieve goals.

Social Action Strategies

Plans of action designed to address social issues and affect societal change.

Conflict Strategies

Approaches used to handle or resolve disputes and disagreements among individuals or groups.