Which of the Following Is Not a Major Business Trend

question 35

Multiple Choice

Which of the following is not a major business trend in e-commerce in 2012-2013?

• A) Retail e-commerce continues double-digit growth.
• B) Small businesses and entrepreneurs are hampered by the rising cost of market entry caused by increased presence of industry giants.
• C) Facebook grows to more than 1 billion users.
• D) Social and mobile advertising begins to challenge search engine marketing.

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Definitions:

Qualitative Characteristic

Attributes that contribute to the usefulness of information presented in financial statements, including relevance and reliability.

Investment Analysis

The process of evaluating an investment for profitability and risk, ultimately leading to a decision on its appropriateness.

Average Rate of Return

A financial ratio that indicates the profitability of an investment, calculated by dividing the average annual profit by the initial investment cost.

Liquidity

The ease with which an asset can be converted into cash without significantly affecting its price.