Which of the Following Types of Online Market Segmentation and Targeting

question 55

Multiple Choice

Which of the following types of online market segmentation and targeting involves using age, ethnicity, religion, etc.?

• A) psychographic
• B) demographic
• C) technical
• D) contextual

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Definitions:

Internet

A global network connecting millions of computers, allowing for the exchange of data, information, and communication.

Sorting and Filtering Options

Features in software that allow users to organize data based on specific criteria and hide what is irrelevant.

MS Excel 2007

A version of Microsoft's spreadsheet software that includes enhanced features for analysis, charting, and data management.

Data Tab

A specific section or area within a software application or spreadsheet where data can be stored, organized, and manipulated.