Walmart Used Which of the Following Market Entry Strategies

question 84

Multiple Choice

Walmart used which of the following market entry strategies?

• A) first mover
• B) strategic alliance
• C) fast follower
• D) brand extender

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Definitions:

Targeted Advertising

A marketing strategy that directs advertising messages towards a specific demographic, audience segment, or user based on collected data.

Crowdsourcing

The method of acquiring necessary services, ideas, or content by requesting contributions from a wide audience, particularly from an online community, as opposed to relying on traditional employees or suppliers.

Decision Making

The process of selecting a course of action from several alternatives to achieve a desired result.

Contemporary Approaches

Modern methods or techniques being used in a particular field or discipline.