Which of the Following Is Not True About Search Engine

question 82

Multiple Choice

Which of the following is not true about search engine advertising?

• A) Spending on search engine advertising constitutes around 46 percent of all online advertising spending.
• B) The top three search engine providers supply over 95 percent of all online searches.
• C) The click-through rate for search engine marketing has been fairly steady over the years.
• D) Search engine advertising is the fastest growing type of online advertising.

---

Definitions:

External Recruitment

The process of seeking job applicants from outside the organization.

Fresh Perspectives

New, innovative viewpoints or approaches brought into a situation or problem-solving process.

Specialized Expertise

Unique and advanced knowledge or proficiency in a particular area or discipline.

Total Surplus

The sum of consumer surplus and producer surplus, representing the total benefits to society from the production and consumption of a good or service.