The Measurement of the Number of Customers Who Stop Using

question 72

Multiple Choice

The measurement of the number of customers who stop using or purchasing products or services from a company is called

• A) switching costs.
• B) churn rate.
• C) CLTV.
• D) switch rate.

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Definitions:

Poverty

A condition where individuals or communities lack financial resources and essentials for a minimum standard of living.

Crime

Acts in violation of the legal codes which govern society, ranging from minor offenses to serious felonies, impacting individuals and communities.

Violence

The use of physical force so as to injure, abuse, damage, or destroy.

Mugwumps

A political movement in the United States during the late 19th century, characterized by reform-minded members who left the Republican Party for the Democratic Party.