Examlex
Mark is creating a Web site through which he will enter into contracts over the Internet.Important terms to include in his offers include
High-Value Repeat Customers
Customers who repeatedly purchase goods or services and generate significant revenue for a business over time, demonstrating brand loyalty and high customer lifetime value.
Customer Touch Points
Any point of direct or indirect interaction between a customer and a company throughout the customer lifecycle.
Raw Materials
The fundamental components or inputs used in the production of goods.
Product Service
A combination offering that includes both tangible products and intangible services, designed to meet specific customer needs.
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