Stacy, the Head of the Public Relations Department at a Multinational

question 67

Multiple Choice

Stacy, the head of the public relations department at a multinational advertising agency, subscribes to websites that provide her information about the annual advertising budgets of various multinational companies. She also studies this information to analyze the current market trends in advertising expenditure. This helps her mold the public relations strategies of the agency to match the industry standards. In the context of managerial roles, which of the following roles does Stacy illustrate in this scenario?

• A) The leader role
• B) The liaison role
• C) The disseminator role
• D) The monitor role

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Definitions:

Transsexual

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