When a Scientific Study on the Harmful Effects of a Particular

question 82

Multiple Choice

When a scientific study on the harmful effects of a particular food preservative was published, Ultimo Foods, a popular potato chips producer, stopped using preservatives in its potato chips. This change significantly reduced the shelf life of the chips even though there were no customer complaints about Ultimo Foods' products. This is an example of a(n) _____.

• A) proactive strategy
• B) defensive strategy
• C) reactive strategy
• D) accommodative strategy

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Definitions:

Contemplation Stage

A phase in the process of change where an individual is aware a change is needed and actively thinking about making it, but has not yet committed to action.

Action Stage

A phase in the process of change where individuals actively implement behaviors to achieve a desired outcome.

Affective Discrepancy

A psychological term referring to a gap or difference between felt emotions and expressed emotions.

Behavioral Discrepancy

The divergence or inconsistency between expressed behaviors and expected or normative behaviors.