In the Context of Positioning Strategies, _____ Means Providing a Product

question 10

Multiple Choice

In the context of positioning strategies, _____ means providing a product or service that is sufficiently distinctive from competitors' offerings so that customers are willing to pay a premium price for it.

• A) differentiation
• B) retrenchment
• C) strategic dissonance
• D) competitive inertia

---

Definitions:

Pragmatic

Focused on practical considerations or results rather than theoretical or abstract principles.

Choosing Partner

The process of selecting a mate based on personal preferences, social standards, and psychological compatibility.

1980s

A decade spanning from January 1, 1980, to December 31, 1989, characterized by significant cultural, political, and technological changes.

Securely Attached

Describes individuals, particularly in the context of infant-caregiver relationships, who show confidence in exploring their environment and seeking comfort from their caregiver when needed.