Business Support Systems _____

question 36

Multiple Choice

Business support systems _____.

• A) provide job-related information support to users at all levels of a company
• B) simulate human reasoning by combining a knowledge base and inference rules that determine how the knowledge is applied
• C) process data generated by day-to-day business operations
• D) include email,voice mail,fax,video conferencing,word processing,automated calendars,database management,spreadsheets,and integrated mobile computing systems

Comprehend the role of customer relationship management (CRM) and its impact on long-term organizational success.

Recognize the importance of segmenting the market to cater to specific consumer behaviors and needs.

Understand the ethical dimensions in marketing practices, including social responsibility and consumer rights.

Realize the significance of creating a positive customer experience as part of the marketing strategy.

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Definitions:

Matching Principle

An accounting principle that dictates expenses should be recognized in the same period as the revenues they helped generate.

Depletion

The accounting process of allocating the cost of natural resources over their productive life, used in industries like mining, timber, and oil extraction.

Estimated Lives

The expected period over which an asset is anticipated to be usable by the company, affecting depreciation and amortization calculations.

Salvage Values

The estimated residual value of an asset at the end of its useful life, determining its value when it can no longer be used for its primary purpose.