According to Mintzberg's Classification of Managerial Roles, Which of the Following

question 17

Multiple Choice

According to Mintzberg's classification of managerial roles, which of the following is a kind of interpersonal role?

• A) monitor
• B) disseminator
• C) spokesperson
• D) entrepreneur
• E) liaison

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Definitions:

Penetration Pricing

A pricing strategy where a product is priced lower than the competition to attract customers and gain market share quickly.

Mass Market

Refers to the large, undifferentiated market of consumers with a wide range of product needs and preferences, often targeted by companies with products of broad appeal.

Penetration Pricing

A pricing strategy where a product is introduced to the market at a low price to attract customers and gain market share quickly.

Price-sensitive

Referring to consumers whose buying behavior can be significantly influenced by price changes of products or services.