Which of the Following Is the First Step in Developing

question 29

Multiple Choice

Which of the following is the first step in developing a social media information system (SMIS) ?

• A) Define what the organization wants to achieve with social media.
• B) Identify metrics that will indicate whether an organization has achieved its goals.
• C) Maximize metrics like conversion rate and bounce rate.
• D) Identify the organization's target audience.

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Definitions:

Nature

Refers to the inherent qualities or characteristics of something, or the physical world collectively, including plants, animals, landscapes, and other features and products of the earth.

Nonlinear Relationship

A nonlinear relationship exists when changes in the independent variable do not lead to proportional changes in the dependent variable.

Predict

To make an educated guess about the future based on current data or trends.

Strength

Refers to the magnitude or intensity of a relationship between variables in a study.