____ Is a Useful Sales and Marketing Tool to Help

question 19

Multiple Choice

____ is a useful sales and marketing tool to help companies match customers with products they would be likely to purchase.

• A) Customer service
• B) Customer profiling
• C) Personalization
• D) Data mining

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Definitions:

Behavioral Traits

Characteristics or behaviors that individuals display, which can be influenced by genetics, environment, or a combination of both.

Cumulative Cultural Evolution

The dynamic ongoing process of cultural change that is a consequence of variation that individuals have produced in the cultural tools they use.

Genetic Inheritance

The process by which genetic information is passed on from parents to their offspring, determining traits and predispositions.

Biological Evolution

The process through which different kinds of living organisms are believed to have developed from earlier forms during the history of the earth.