Dr Paul Is Concerned About a Fence-Sitting Response Set When

question 5

Multiple Choice

Dr. Paul is concerned about a fence-sitting response set when he conducts his survey. Which of the following might you recommend to decrease fence sitting?

• A)Using reverse-worded questions
• B)Using scales with an even number of response options
• C)Providing a "no opinion" option
• D)Using a Likert scale

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Definitions:

Flotation Costs

Flotation costs are the total costs incurred by a company in issuing new securities, including underwriting fees, legal fees, and registration fees.

Net Present Value

A calculation that discounts future cash flows back to their present value to evaluate and compare the profitability of investments or projects.