Examlex
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Distribution Decisions
Choices made regarding the channels and processes used to deliver a product from the manufacturer to the end consumer.
Supply Chain
The entire process of making and selling goods, including raw materials, manufacturing, distribution, and sale.
Ethical Decision-making
Assessing and picking options in a process that adheres to principles of morality.
Marketing Mix
A set of controllable marketing tools (Product, Price, Place, Promotion) that a company uses to produce a desired response in the target market.
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