Examlex
When responding to a job advertisement, read the ad carefully and use words in the letter that fit both you and the language in the ad.
Nomothetic
A research approach with an emphasis on measurement with a view to making generalizations about human behavior.
Idiographic
A research approach with an emphasis on understanding the subjectivity and individuality of human communication, rather than universal laws of human behavior.
Communication Research
A field of study that examines the process, modes, effects, and strategies of communication.
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