Examlex
Please define the following key terms. Show Who? What? Where? When? Why Important?
-Theodosius
Brand Recognition
The extent to which consumers can correctly identify a brand or its products by visual or auditory cues rather than the brand name itself.
Social Media
Online platforms where people can create content, share it, interact, and connect with others.
Millennials
A generational cohort following Generation X, typically defined as people born from the early 1980s to the late 1990s, known for their familiarity with digital communications and media.
Loyal Customers
Consumers who repeatedly purchase from the same brand or business, often showing a preference for it over competitors.
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