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The "M" in RFM Analysis Stands for ________

question 78

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The "M" in RFM analysis stands for ________.


Definitions:

Survival Value

The degree to which something (behavior, trait, or mechanism) enhances the chances of survival and reproduction in a given environment.

Human Expression

The process by which humans convey thoughts, feelings, and concepts through verbal or nonverbal means.

Innate

Inborn or natural characteristics and instincts not acquired or learned.

Social Motives

The driving forces behind people's engagement in social behavior, including needs for affiliation, achievement, and power.

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