Which of the Following Identifies Correctly How Often Market Segmentation

question 42

Multiple Choice

Which of the following identifies correctly how often market segmentation should be done?

• A)should be done once a month
• B)is rarely done by consumer products companies
• C)needs to be done only once for each product
• D)should be redone periodically

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Definitions:

Flexible Exchange Rates

A currency system where the value of a currency in relation to others is determined by the foreign exchange market without direct government control.

Inflation

The rate at which the general level of prices for goods and services is rising, and, subsequently, purchasing power is falling. Central banks attempt to limit inflation, and avoid deflation, in order to keep the economy running smoothly.

Unemployment

The situation when individuals who are capable of working and willing to work cannot find employment.

Balance of Payments

A comprehensive record of all economic transactions between residents of a country and the rest of the world during a specific period.