As Flextime,consulting,telecommuting,and Downsizing Make It More Difficult for People to Donate

question 107

Multiple Choice

As flextime,consulting,telecommuting,and downsizing make it more difficult for people to donate blood at the workplace,Canadian Blood Services has launched a CRM marketing campaign in Toronto to boost awareness and repeat donations.Early in the campaign,it went to its listings of previous donors and pulled out those with birthdays in February,March,and April.These donors were sent a birthday card with the greeting,"On the anniversary of your life,would you consider saving another's life?"
-Refer to Blood Services.What does the organization's decision to use CRM marketing mean?

• A)It will use the CRM process as a strategy.
• B)It will focus on highly defined and precise customer groups.
• C)It will revert to a market aggregation strategy.
• D)It will create competitive functional areas.

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Definitions:

Cell Body

The major part of a neuron where the nucleus is located and metabolic activities occur.

Dendrites

Branching extensions from a neuron's cell body that receive signals from other neurons.

Schwann Cell

A type of glial cell located in the peripheral nervous system that wraps around axons, providing them with insulation and speeding up the transmission of nerve impulses.

Neuronal Processes

Neuronal processes refer to the various protrusions from a neuron's cell body, including axons and dendrites, which are essential for neural communication and signal transmission.