Before the Introduction of a Spreadsheet for Salespeople and Sales

question 107

Multiple Choice

Before the introduction of a spreadsheet for salespeople and sales managers,its features were presented to a group of potential consumers to allow them to compare alternative views of the spreadsheet in use on computer networks.Initially,group members expressed distrust in networks and nervousness about what other people would do to their spreadsheets.After using a program prototype,prospects were delighted with the product.What is this stage of new-product development called?

• A)prototype innovation
• B)concept testing
• C)market testing
• D)idea diffusion

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Definitions:

Body Positioning

The arrangement or posture of the body in space, often interpreted as non-verbal communication that can convey attitudes, feelings, or intentions.

Mirror

An object with a reflective surface that reflects a clear image.

Turn Allocation

The process by which participants in a conversation determine who speaks next, often governed by social norms and cues.

Personal Space

The physical distance individuals prefer to keep between themselves and others to feel comfortable.