Examlex
Basically,all that happens in the development stage of the new-product process is that the first prototype of the product gets developed.
Approach-Approach Conflict
A psychological struggle occurring when an individual must choose between two desirable goals.
Attractive Goals
Objectives or aims that are appealing and desirable to an individual, motivating action toward their achievement.
Cumulative Nature
The characteristic of processes or effects that build up or increase in magnitude over time through successive additions.
Physiological Arousal
Increase in physical reactions and responses, such as heart rate and sweating, due to excitement, stress, or physical activity.
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