What Is One of the Best Methods for Creating and Rewarding

question 5

Multiple Choice

What is one of the best methods for creating and rewarding brand loyalty among consumers who might otherwise switch to competing brands?

• A)a directed coupon mailing
• B)a sweepstakes
• C)a loyalty marketing program
• D)a sampling program

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Definitions:

Atlantic Slave Trade

The transatlantic trading of African peoples, primarily to the Americas, for slave labor from the 16th to the 19th century.

Militarized States

Countries or regions where military power is widely used to maintain control or influence government policy, often at the expense of civil liberties.

West Africa

A region in Africa bordered by the Atlantic Ocean to the west, encompassing countries like Nigeria, Ghana, and Senegal.

Olaudah Equiano

An African writer and abolitionist who lived during the 18th century, whose autobiography detailed his experiences as a slave and a free man.