Staropramen, the Second Largest Brewery in the Czech Republic, Began

question 115

Multiple Choice

Staropramen, the second largest brewery in the Czech Republic, began brewing beer in 1842. It has agreed to let a Polish brewery use its brand and manufacturing techniques in return for a fee. What is Staropramen using to expand its global marketing?

• A)contract manufacturing
• B)exporting
• C)a joint venture
• D)licensing

---

Definitions:

Texas Christian University

Texas Christian University is a private Christian university located in Fort Worth, Texas, known for its diverse student body and strong academic programs.

Quizlet

An online study application that allows students to study various topics via learning tools and games.

Open Source

Software for which the source code is freely available for modification and distribution by anyone.

Electronic Surveillance

Monitoring of individuals or groups by government agencies or private entities using electronic devices.