In Which of the Following Examples Is Branding Being Used Ethically

question 12

Multiple Choice

In which of the following examples is branding being used ethically?

• A)An organization uses its brand to construct a relationship with its various stakeholders.
• B)A soda company produces an advertisement that shows two people overcoming a conflict as a result of sharing a drink.
• C)A manufacturing company launches a campaign to show its environmental responsibility while dumping chemical waste products in local rivers
• D)A company markets expensive items to lower income consumers to make them feel better about themselves

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Definitions:

Environmental Needs

The essential conditions and resources required for ecosystems and human societies to thrive and maintain health and sustainability.

Stocks And Bonds

Equity investments representing ownership in a company (stocks) and debt securities issued by entities (bonds), both forms of investment with different risks and returns.

Refugee Crisis

A situation where large numbers of people are displaced and seek asylum or refuge due to conflicts, persecution, or natural disasters, overwhelming the receiving countries or regions.

Grexit

A portmanteau referring to the potential withdrawal of Greece from the eurozone, especially during the European debt crisis.