Examlex
A total of ____________________ states passed secession ordinances and joined the Confederate States of America.
Buzz
Informal communication that creates excitement, anticipation, or interest in a product, service, or event.
Aspiration Group
A social group that an individual admires and wishes to be associated with, influencing their purchasing decisions and lifestyle choices.
BzzAgent
A word-of-mouth marketing company that enlists consumers to voluntarily test products and share their opinions within their social networks.
Ethnographic Research
A qualitative research method where researchers observe and interact with people in their natural environment to understand their cultures and behaviors.
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