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Cross-channel Shopping
The behavior of consumers who research products, compare prices, and make purchases across multiple retail channels, including online and offline.
Auction Site
A website where goods or services are sold to the highest bidder through a competitive bidding process.
Showrooming
The practice where shoppers visit a store to examine a product before purchasing it online at a lower price.
U.S. Online Shoppers
Individuals in the United States who purchase goods or services over the Internet.
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