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IDs and Paired-Concept Questions

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IDs and Paired-Concept Questions
These terms can be used individually as short-answer identification questions, or they can be used in pairs. In the latter case, ask students to explain (1) the meaning and significance of each of the two terms and (2) the relationship between them.
-Supply response,nonprice constraints


Definitions:

Customer Queries

Questions or concerns raised by customers regarding a product, service, or policy, requiring a timely and accurate response.

De-emphasize

To make something appear less important or less significant.

Negative Information

Data or facts that highlight disadvantages, drawbacks, or unfavorable aspects of a subject or situation.

Goodwill

An intangible asset that represents the value of a company's brand, customer relations, employee morale, and other factors that improve the company's reputation.

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