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A product can be differentiated through
Ethnic Identity
An individual's sense of belonging to a specific ethnic group, including aspects of culture, heritage, language, religion, and societal norms.
Ethnic Socialization
Ethnic-based messages communicated to children.
Ethnic Socialization
The process through which individuals learn about the culture, traditions, values, and social norms of their ethnic group.
Ethnic Schemas
Cognitive structures that contain knowledge, beliefs, and expectations about ethnic or racial groups, influencing how we process information about and behave towards different groups.
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