Examlex
Incumbents are unaffected by fixed costs of entry while potential entrants are affected by them because
Content Analysis
A research method used to identify the presence of certain words, themes, or concepts within qualitative data sets, such as texts, images, or media.
Social Media Platforms
Online networks where users create, share, and exchange information and ideas in virtual communities.
Second-Level Agenda-Setting
A theory in communication that not only does the media influence what topics people think about (first level), but also how people think about these topics in terms of attributes and assessments (second level).
News Story
A factual report on recent events or information, typically presented in newspapers, online, or on television and radio.
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